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StreamLine - The ABC of a Merger (B): Building the New Organization Description

In January 2000, two British middle-tier high technology companies, Stream and Line, announce their merger agreement. On 6 May 2000, in a record period of four months one of the biggest high technology companies with a capitalized market value of more than US$84 billion is formally launched on the world stock markets. On August 1st, the company celebrates its launch with world-wide satellite links in the presence of the newly designated CEO, Roger Farrell. This series of three sequential cases recounts the story of the merger from the perspective of one of the business unit, the Sales Organization, in the UK. The first case, "The Story of a Merger" covers the period between January 2000 and August 2000. It introduces the key character of the three cases, Anne Wright, the newly appointed Sales Organization President. After describing the business and cultures of the two merging companies, it proceeds by giving an account of the two most emotionally engaging events faced by the protagonist early in her position: her introduction to the acquired company, Stream, and the process of site selection and announcement. The second case, "Building the New Organization" covers the second half of 2000. It describes the painful experience of those remaining with the unsuccessful and closing site and the journey of those moving, temporary, to the winning location. After reviewing the appointment process, it gives an account of how the company brings to life the new values of the merged company. The third case, "Bumpy Road of Transformation" gives an account of the major activities during 2001 and 2002. It opens up by going over the residual frustrations as experienced by middle managers. It then proceeds by giving an overview of the systems and initiatives launched by the global and the UK company to equip the organization to meet the challenges of the future.


Case Description StreamLine - The ABC of a Merger (B): Building the New Organization

Strategic Managment Tools Used in Case Study Analysis of StreamLine - The ABC of a Merger (B): Building the New Organization

STEP 1. Problem Identification in StreamLine - The ABC of a Merger (B): Building the New Organization case study

STEP 2. External Environment Analysis - PESTEL / PEST / STEP Analysis of StreamLine - The ABC of a Merger (B): Building the New Organization case study

STEP 3. Industry Specific / Porter Five Forces Analysis of StreamLine - The ABC of a Merger (B): Building the New Organization case study

STEP 4. Evaluating Alternatives / SWOT Analysis of StreamLine - The ABC of a Merger (B): Building the New Organization case study

STEP 5. Porter Value Chain Analysis / VRIO / VRIN Analysis StreamLine - The ABC of a Merger (B): Building the New Organization case study

STEP 6. Recommendations StreamLine - The ABC of a Merger (B): Building the New Organization case study

STEP 7. Basis of Recommendations for StreamLine - The ABC of a Merger (B): Building the New Organization case study

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Case Analysis of StreamLine - The ABC of a Merger (B): Building the New Organization

StreamLine - The ABC of a Merger (B): Building the New Organization is a Harvard Business (HBR) Case Study on Strategy & Execution , Texas Business School provides HBR case study assignment help for just $9. Texas Business School(TBS) case study solution is based on HBR Case Study Method framework, TBS expertise & global insights. StreamLine - The ABC of a Merger (B): Building the New Organization is designed and drafted in a manner to allow the HBR case study reader to analyze a real-world problem by putting reader into the position of the decision maker. StreamLine - The ABC of a Merger (B): Building the New Organization case study will help professionals, MBA, EMBA, and leaders to develop a broad and clear understanding of casecategory challenges. StreamLine - The ABC of a Merger (B): Building the New Organization will also provide insight into areas such as – wordlist , strategy, leadership, sales and marketing, and negotiations.

Case Study Solutions Background Work

StreamLine - The ABC of a Merger (B): Building the New Organization case study solution is focused on solving the strategic and operational challenges the protagonist of the case is facing. The challenges involve – evaluation of strategic options, key role of Strategy & Execution, leadership qualities of the protagonist, and dynamics of the external environment. The challenge in front of the protagonist, of StreamLine - The ABC of a Merger (B): Building the New Organization, is to not only build a competitive position of the organization but also to sustain it over a period of time.

Strategic Management Tools Used in Case Study Solution

The StreamLine - The ABC of a Merger (B): Building the New Organization case study solution requires the MBA, EMBA, executive, professional to have a deep understanding of various strategic management tools such as SWOT Analysis, PESTEL Analysis / PEST Analysis / STEP Analysis, Porter Five Forces Analysis, Go To Market Strategy, BCG Matrix Analysis, Porter Value Chain Analysis, Ansoff Matrix Analysis, VRIO / VRIN and Marketing Mix Analysis.

Texas Business School Approach to Strategy & Execution Solutions

In the Texas Business School, StreamLine - The ABC of a Merger (B): Building the New Organization case study solution – following strategic tools are used - SWOT Analysis, PESTEL Analysis / PEST Analysis / STEP Analysis, Porter Five Forces Analysis, Go To Market Strategy, BCG Matrix Analysis, Porter Value Chain Analysis, Ansoff Matrix Analysis, VRIO / VRIN and Marketing Mix Analysis.

We have additionally used the concept of supply chain management and leadership framework to build a comprehensive case study solution for the case – StreamLine - The ABC of a Merger (B): Building the New Organization

Step 1 – Problem Identification of StreamLine - The ABC of a Merger (B): Building the New Organization - Harvard Business School Case Study

The first step to solve HBR StreamLine - The ABC of a Merger (B): Building the New Organization case study solution is to identify the problem present in the case. The problem statement of the case is provided in the beginning of the case where the protagonist is contemplating various options in the face of numerous challenges that 2000 Merger is facing right now. Even though the problem statement is essentially – “Strategy & Execution” challenge but it has impacted by others factors such as communication in the organization, uncertainty in the external environment, leadership in 2000 Merger, style of leadership and organization structure, marketing and sales, organizational behavior, strategy, internal politics, stakeholders priorities and more.

Step 2 – External Environment Analysis

Texas Business School approach of case study analysis – Conclusion, Reasons, Evidences - provides a framework to analyze every HBR case study. It requires conducting robust external environmental analysis to decipher evidences for the reasons presented in the StreamLine - The ABC of a Merger (B): Building the New Organization.

The external environment analysis of StreamLine - The ABC of a Merger (B): Building the New Organization will ensure that we are keeping a tab on the macro-environment factors that are directly and indirectly impacting the business of the firm.

What is PESTEL Analysis? Briefly Explained

PESTEL stands for political, economic, social, technological, environmental and legal factors that impact the external environment of firm in StreamLine - The ABC of a Merger (B): Building the New Organization case study. PESTEL analysis of " StreamLine - The ABC of a Merger (B): Building the New Organization" can help us understand why the organization is performing badly, what are the factors in the external environment that are impacting the performance of the organization, and how the organization can either manage or mitigate the impact of these external factors.

How to do PESTEL / PEST / STEP Analysis? What are the components of PESTEL Analysis?

As mentioned above PESTEL Analysis has six elements – political, economic, social, technological, environmental, and legal. All the six elements are explained in context with StreamLine - The ABC of a Merger (B): Building the New Organization macro-environment and how it impacts the businesses of the firm.

How to do PESTEL Analysis for StreamLine - The ABC of a Merger (B): Building the New Organization

To do comprehensive PESTEL analysis of case study – StreamLine - The ABC of a Merger (B): Building the New Organization , we have researched numerous components under the six factors of PESTEL analysis.

Political Factors that Impact StreamLine - The ABC of a Merger (B): Building the New Organization

Political factors impact seven key decision making areas – economic environment, socio-cultural environment, rate of innovation & investment in research & development, environmental laws, legal requirements, and acceptance of new technologies.

Policy Making Impact on StreamLine - The ABC of a Merger (B): Building the New Organization

Government policies have significant impact on the business environment of any country. The firm in “ StreamLine - The ABC of a Merger (B): Building the New Organization ” needs to navigate these policy decisions to create either an edge for itself or reduce the negative impact of the policy as far as possible.

Data safety laws – The countries in which 2000 Merger is operating, firms are required to store customer data within the premises of the country. 2000 Merger needs to restructure its IT policies to accommodate these changes. In the EU countries, firms are required to make special provision for privacy issues and other laws.

Competition Regulations – Numerous countries have strong competition laws both regarding the monopoly conditions and day to day fair business practices. StreamLine - The ABC of a Merger (B): Building the New Organization has numerous instances where the competition regulations aspects can be scrutinized.

Import restrictions on products – Before entering the new market, 2000 Merger in case study StreamLine - The ABC of a Merger (B): Building the New Organization" should look into the import restrictions that may be present in the prospective market.

Export restrictions on products – Apart from direct product export restrictions in field of technology and agriculture, a number of countries also have capital controls. 2000 Merger in case study “ StreamLine - The ABC of a Merger (B): Building the New Organization ” should look into these export restrictions policies.

Foreign Direct Investment Policies – Government policies favors local companies over international policies, 2000 Merger in case study “ StreamLine - The ABC of a Merger (B): Building the New Organization ” should understand in minute details regarding the Foreign Direct Investment policies of the prospective market.

Taxation & Regulation Impact on StreamLine - The ABC of a Merger (B): Building the New Organization

Corporate Taxes – The rate of taxes is often used by governments to lure foreign direct investments or increase domestic investment in a certain sector. Corporate taxation can be divided into two categories – taxes on profits and taxes on operations. Taxes on profits number is important for companies that already have a sustainable business model, while taxes on operations is far more significant for companies that are looking to set up new plants or operations.

Tariffs – Chekout how much tariffs the firm needs to pay in the “ StreamLine - The ABC of a Merger (B): Building the New Organization ” case study. The level of tariffs will determine the viability of the business model that the firm is contemplating. If the tariffs are high then it will be extremely difficult to compete with the local competitors. But if the tariffs are between 5-10% then 2000 Merger can compete against other competitors.

Government Scheme & Subsidies Impact on StreamLine - The ABC of a Merger (B): Building the New Organization

Research and Development Subsidies and Policies – Governments often provide tax breaks and other incentives for companies to innovate in various sectors of priority. Managers at StreamLine - The ABC of a Merger (B): Building the New Organization case study have to assess whether their business can benefit from such government assistance and subsidies.

Consumer protection – Different countries have different consumer protection laws. Managers need to clarify not only the consumer protection laws in advance but also legal implications if the firm fails to meet any of them.

Political System & Stability, and its Impact on StreamLine - The ABC of a Merger (B): Building the New Organization

Political System and Its Implications – Different political systems have different approach to free market and entrepreneurship. Managers need to assess these factors even before entering the market.

Freedom of Press is critical for fair trade and transparency. Countries where freedom of press is not prevalent there are high chances of both political and commercial corruption.

Corruption level – 2000 Merger needs to assess the level of corruptions both at the official level and at the market level, even before entering a new market. To tackle the menace of corruption – a firm should have a clear SOP that provides managers at each level what to do when they encounter instances of either systematic corruption or bureaucrats looking to take bribes from the firm.

Independence of judiciary – It is critical for fair business practices. If a country doesn’t have independent judiciary then there is no point entry into such a country for business.

Government attitude towards trade unions – Different political systems and government have different attitude towards trade unions and collective bargaining. The firm needs to assess – its comfort dealing with the unions and regulations regarding unions in a given market or industry. If both are on the same page then it makes sense to enter, otherwise it doesn’t.

Economic Factors that Impact StreamLine - The ABC of a Merger (B): Building the New Organization

Social Factors that Impact StreamLine - The ABC of a Merger (B): Building the New Organization

Technological Factors that Impact StreamLine - The ABC of a Merger (B): Building the New Organization

Environmental Factors that Impact StreamLine - The ABC of a Merger (B): Building the New Organization

Legal Factors that Impact StreamLine - The ABC of a Merger (B): Building the New Organization

Step 3 – Industry Specific Analysis

What is Porter Five Forces Analysis

PESTEL stands for political, economic, social, technological, environmental and legal factors that impact the external environment of firm in StreamLine - The ABC of a Merger (B): Building the New Organization case study. PESTEL analysis of " StreamLine - The ABC of a Merger (B): Building the New Organization" can help us understand why the organization is performing badly, what are the factors in the external environment that are impacting the performance of the organization, and how the organization can either manage or mitigate the impact of these external factors.

Step 4 – SWOT Analysis / Internal Environment Analysis

Step 5 – Porter Value Chain / VRIO / VRIN Analysis

Step 6 – Evaluating Alternatives & Recommendations

Step 7 – Basis for Recommendations

References :: StreamLine - The ABC of a Merger (B): Building the New Organization case study solution

Amanda Watson

Amanda is strategy expert at Texas Business School . She is passionate about corporate strategy, competitive strategy, game theory, and business model innovation. You can hire Texas Business School professinoals to revolutionize your strategy & business.

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