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Mekong Capital and Mobile World (C): Venturing into New Countries and Segments Description

Supplement to case W18285. In 2016, with success in its two main business lines, mobile phones and electronics retailing, Mobile World Joint Stock Company (Mobile World) faces the challenge of expansion. It is considering geographic expansion into the nearby markets of Cambodia and Myanmar. It is also considering business line expansion into either pharmaceutical or mid-market fresh produce. The founders of Mobile World and the partners of its private equity investor, Mekong Capital, are debating the chances of success of entry into one or more of these new geographic or product areas. Use with 9B18M078 and 9B18M079. Andrew Karl Delios is affiliated with National University of Singapore. Markus Taussig is affiliated with Rutgers, The State University of New Jersey.


Case Description Mekong Capital and Mobile World (C): Venturing into New Countries and Segments

Strategic Managment Tools Used in Case Study Analysis of Mekong Capital and Mobile World (C): Venturing into New Countries and Segments

STEP 1. Problem Identification in Mekong Capital and Mobile World (C): Venturing into New Countries and Segments case study

STEP 2. External Environment Analysis - PESTEL / PEST / STEP Analysis of Mekong Capital and Mobile World (C): Venturing into New Countries and Segments case study

STEP 3. Industry Specific / Porter Five Forces Analysis of Mekong Capital and Mobile World (C): Venturing into New Countries and Segments case study

STEP 4. Evaluating Alternatives / SWOT Analysis of Mekong Capital and Mobile World (C): Venturing into New Countries and Segments case study

STEP 5. Porter Value Chain Analysis / VRIO / VRIN Analysis Mekong Capital and Mobile World (C): Venturing into New Countries and Segments case study

STEP 6. Recommendations Mekong Capital and Mobile World (C): Venturing into New Countries and Segments case study

STEP 7. Basis of Recommendations for Mekong Capital and Mobile World (C): Venturing into New Countries and Segments case study

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Case Analysis of Mekong Capital and Mobile World (C): Venturing into New Countries and Segments

Mekong Capital and Mobile World (C): Venturing into New Countries and Segments is a Harvard Business (HBR) Case Study on Strategy & Execution , Texas Business School provides HBR case study assignment help for just $9. Texas Business School(TBS) case study solution is based on HBR Case Study Method framework, TBS expertise & global insights. Mekong Capital and Mobile World (C): Venturing into New Countries and Segments is designed and drafted in a manner to allow the HBR case study reader to analyze a real-world problem by putting reader into the position of the decision maker. Mekong Capital and Mobile World (C): Venturing into New Countries and Segments case study will help professionals, MBA, EMBA, and leaders to develop a broad and clear understanding of casecategory challenges. Mekong Capital and Mobile World (C): Venturing into New Countries and Segments will also provide insight into areas such as – wordlist , strategy, leadership, sales and marketing, and negotiations.

Case Study Solutions Background Work

Mekong Capital and Mobile World (C): Venturing into New Countries and Segments case study solution is focused on solving the strategic and operational challenges the protagonist of the case is facing. The challenges involve – evaluation of strategic options, key role of Strategy & Execution, leadership qualities of the protagonist, and dynamics of the external environment. The challenge in front of the protagonist, of Mekong Capital and Mobile World (C): Venturing into New Countries and Segments, is to not only build a competitive position of the organization but also to sustain it over a period of time.

Strategic Management Tools Used in Case Study Solution

The Mekong Capital and Mobile World (C): Venturing into New Countries and Segments case study solution requires the MBA, EMBA, executive, professional to have a deep understanding of various strategic management tools such as SWOT Analysis, PESTEL Analysis / PEST Analysis / STEP Analysis, Porter Five Forces Analysis, Go To Market Strategy, BCG Matrix Analysis, Porter Value Chain Analysis, Ansoff Matrix Analysis, VRIO / VRIN and Marketing Mix Analysis.

Texas Business School Approach to Strategy & Execution Solutions

In the Texas Business School, Mekong Capital and Mobile World (C): Venturing into New Countries and Segments case study solution – following strategic tools are used - SWOT Analysis, PESTEL Analysis / PEST Analysis / STEP Analysis, Porter Five Forces Analysis, Go To Market Strategy, BCG Matrix Analysis, Porter Value Chain Analysis, Ansoff Matrix Analysis, VRIO / VRIN and Marketing Mix Analysis.

We have additionally used the concept of supply chain management and leadership framework to build a comprehensive case study solution for the case – Mekong Capital and Mobile World (C): Venturing into New Countries and Segments

Step 1 – Problem Identification of Mekong Capital and Mobile World (C): Venturing into New Countries and Segments - Harvard Business School Case Study

The first step to solve HBR Mekong Capital and Mobile World (C): Venturing into New Countries and Segments case study solution is to identify the problem present in the case. The problem statement of the case is provided in the beginning of the case where the protagonist is contemplating various options in the face of numerous challenges that Mobile Mekong is facing right now. Even though the problem statement is essentially – “Strategy & Execution” challenge but it has impacted by others factors such as communication in the organization, uncertainty in the external environment, leadership in Mobile Mekong, style of leadership and organization structure, marketing and sales, organizational behavior, strategy, internal politics, stakeholders priorities and more.

Step 2 – External Environment Analysis

Texas Business School approach of case study analysis – Conclusion, Reasons, Evidences - provides a framework to analyze every HBR case study. It requires conducting robust external environmental analysis to decipher evidences for the reasons presented in the Mekong Capital and Mobile World (C): Venturing into New Countries and Segments.

The external environment analysis of Mekong Capital and Mobile World (C): Venturing into New Countries and Segments will ensure that we are keeping a tab on the macro-environment factors that are directly and indirectly impacting the business of the firm.

What is PESTEL Analysis? Briefly Explained

PESTEL stands for political, economic, social, technological, environmental and legal factors that impact the external environment of firm in Mekong Capital and Mobile World (C): Venturing into New Countries and Segments case study. PESTEL analysis of " Mekong Capital and Mobile World (C): Venturing into New Countries and Segments" can help us understand why the organization is performing badly, what are the factors in the external environment that are impacting the performance of the organization, and how the organization can either manage or mitigate the impact of these external factors.

How to do PESTEL / PEST / STEP Analysis? What are the components of PESTEL Analysis?

As mentioned above PESTEL Analysis has six elements – political, economic, social, technological, environmental, and legal. All the six elements are explained in context with Mekong Capital and Mobile World (C): Venturing into New Countries and Segments macro-environment and how it impacts the businesses of the firm.

How to do PESTEL Analysis for Mekong Capital and Mobile World (C): Venturing into New Countries and Segments

To do comprehensive PESTEL analysis of case study – Mekong Capital and Mobile World (C): Venturing into New Countries and Segments , we have researched numerous components under the six factors of PESTEL analysis.

Political Factors that Impact Mekong Capital and Mobile World (C): Venturing into New Countries and Segments

Political factors impact seven key decision making areas – economic environment, socio-cultural environment, rate of innovation & investment in research & development, environmental laws, legal requirements, and acceptance of new technologies.

Policy Making Impact on Mekong Capital and Mobile World (C): Venturing into New Countries and Segments

Government policies have significant impact on the business environment of any country. The firm in “ Mekong Capital and Mobile World (C): Venturing into New Countries and Segments ” needs to navigate these policy decisions to create either an edge for itself or reduce the negative impact of the policy as far as possible.

Data safety laws – The countries in which Mobile Mekong is operating, firms are required to store customer data within the premises of the country. Mobile Mekong needs to restructure its IT policies to accommodate these changes. In the EU countries, firms are required to make special provision for privacy issues and other laws.

Competition Regulations – Numerous countries have strong competition laws both regarding the monopoly conditions and day to day fair business practices. Mekong Capital and Mobile World (C): Venturing into New Countries and Segments has numerous instances where the competition regulations aspects can be scrutinized.

Import restrictions on products – Before entering the new market, Mobile Mekong in case study Mekong Capital and Mobile World (C): Venturing into New Countries and Segments" should look into the import restrictions that may be present in the prospective market.

Export restrictions on products – Apart from direct product export restrictions in field of technology and agriculture, a number of countries also have capital controls. Mobile Mekong in case study “ Mekong Capital and Mobile World (C): Venturing into New Countries and Segments ” should look into these export restrictions policies.

Foreign Direct Investment Policies – Government policies favors local companies over international policies, Mobile Mekong in case study “ Mekong Capital and Mobile World (C): Venturing into New Countries and Segments ” should understand in minute details regarding the Foreign Direct Investment policies of the prospective market.

Taxation & Regulation Impact on Mekong Capital and Mobile World (C): Venturing into New Countries and Segments

Corporate Taxes – The rate of taxes is often used by governments to lure foreign direct investments or increase domestic investment in a certain sector. Corporate taxation can be divided into two categories – taxes on profits and taxes on operations. Taxes on profits number is important for companies that already have a sustainable business model, while taxes on operations is far more significant for companies that are looking to set up new plants or operations.

Tariffs – Chekout how much tariffs the firm needs to pay in the “ Mekong Capital and Mobile World (C): Venturing into New Countries and Segments ” case study. The level of tariffs will determine the viability of the business model that the firm is contemplating. If the tariffs are high then it will be extremely difficult to compete with the local competitors. But if the tariffs are between 5-10% then Mobile Mekong can compete against other competitors.

Government Scheme & Subsidies Impact on Mekong Capital and Mobile World (C): Venturing into New Countries and Segments

Research and Development Subsidies and Policies – Governments often provide tax breaks and other incentives for companies to innovate in various sectors of priority. Managers at Mekong Capital and Mobile World (C): Venturing into New Countries and Segments case study have to assess whether their business can benefit from such government assistance and subsidies.

Consumer protection – Different countries have different consumer protection laws. Managers need to clarify not only the consumer protection laws in advance but also legal implications if the firm fails to meet any of them.

Political System & Stability, and its Impact on Mekong Capital and Mobile World (C): Venturing into New Countries and Segments

Political System and Its Implications – Different political systems have different approach to free market and entrepreneurship. Managers need to assess these factors even before entering the market.

Freedom of Press is critical for fair trade and transparency. Countries where freedom of press is not prevalent there are high chances of both political and commercial corruption.

Corruption level – Mobile Mekong needs to assess the level of corruptions both at the official level and at the market level, even before entering a new market. To tackle the menace of corruption – a firm should have a clear SOP that provides managers at each level what to do when they encounter instances of either systematic corruption or bureaucrats looking to take bribes from the firm.

Independence of judiciary – It is critical for fair business practices. If a country doesn’t have independent judiciary then there is no point entry into such a country for business.

Government attitude towards trade unions – Different political systems and government have different attitude towards trade unions and collective bargaining. The firm needs to assess – its comfort dealing with the unions and regulations regarding unions in a given market or industry. If both are on the same page then it makes sense to enter, otherwise it doesn’t.

Economic Factors that Impact Mekong Capital and Mobile World (C): Venturing into New Countries and Segments

Social Factors that Impact Mekong Capital and Mobile World (C): Venturing into New Countries and Segments

Technological Factors that Impact Mekong Capital and Mobile World (C): Venturing into New Countries and Segments

Environmental Factors that Impact Mekong Capital and Mobile World (C): Venturing into New Countries and Segments

Legal Factors that Impact Mekong Capital and Mobile World (C): Venturing into New Countries and Segments

Step 3 – Industry Specific Analysis

What is Porter Five Forces Analysis

PESTEL stands for political, economic, social, technological, environmental and legal factors that impact the external environment of firm in Mekong Capital and Mobile World (C): Venturing into New Countries and Segments case study. PESTEL analysis of " Mekong Capital and Mobile World (C): Venturing into New Countries and Segments" can help us understand why the organization is performing badly, what are the factors in the external environment that are impacting the performance of the organization, and how the organization can either manage or mitigate the impact of these external factors.

Step 4 – SWOT Analysis / Internal Environment Analysis

Step 5 – Porter Value Chain / VRIO / VRIN Analysis

Step 6 – Evaluating Alternatives & Recommendations

Step 7 – Basis for Recommendations

References :: Mekong Capital and Mobile World (C): Venturing into New Countries and Segments case study solution

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