GreenWood Resources: A Global Sustainable Venture in the Making Description
GreenWood Resources Inc. was founded in 1998 by Jeff Nuss, a bio-resources engineer. It was a Portland, Oregon, USA-based investment and asset management company with a worldwide focus on high-yield and fast-growing tree farms. In spite of its global vision, value proposition and pursuit of environmental stewardship and social responsibility, GreenWood had struggled for almost 10 years to obtain significant investment funds until 2007-2008. Through persistent effort, GreenWood built the key elements (people, resources and business networks) for a successful venture despite the serious early financial constraints. GreenWood entered and navigated the Chinese market, deciding to establish its China operation with only a fraction of the funds it needed. Jeff seized an opportunity to organize a US$175 million private equity fund through his connections with the timber investment community to acquire a large poplar plantation in Oregon. The expanded scale and personnel resulting from the acquisition enabled GreenWood to become a visible player in the tree plantation industry and facilitated its securing an additional commitment of US$200 million of capital for use in the Chinese market. Notwithstanding the availability of the capital and its cumulative knowledge of the Chinese market, the investment screening and negotiation process in China turned out to be complex due to the differences in business approaches and culturally embedded mindsets. In June 2010, Jeff and his team were weighing the pros and cons of two potential projects. They felt that GreenWood needed to proceed carefully to ensure its criteria of sustainable business (in terms of economic performance, social responsibility and environmental stewardship) were met in China but also realized the company should show some progress to its major investor in China, Oriental Timber Fund Limited. Jeff and his senior management team needed to decide whether they should recommend investing in one of the two projects.
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Case Analysis of GreenWood Resources: A Global Sustainable Venture in the Making
GreenWood Resources: A Global Sustainable Venture in the Making is a Harvard Business (HBR) Case Study on Global Business , Texas Business School provides HBR case study assignment help for just $9. Texas Business School(TBS) case study solution is based on HBR Case Study Method framework, TBS expertise & global insights. GreenWood Resources: A Global Sustainable Venture in the Making is designed and drafted in a manner to allow the HBR case study reader to analyze a real-world problem by putting reader into the position of the decision maker. GreenWood Resources: A Global Sustainable Venture in the Making case study will help professionals, MBA, EMBA, and leaders to develop a broad and clear understanding of casecategory challenges. GreenWood Resources: A Global Sustainable Venture in the Making will also provide insight into areas such as – wordlist , strategy, leadership, sales and marketing, and negotiations.
Case Study Solutions Background Work
GreenWood Resources: A Global Sustainable Venture in the Making
case study solution
is focused on solving the strategic and operational challenges the protagonist of the case is facing. The challenges involve – evaluation of strategic options, key role of Global Business, leadership qualities of the protagonist, and dynamics of the external environment. The challenge in front of the protagonist, of GreenWood Resources: A Global Sustainable Venture in the Making, is to not only build a competitive position of the organization but also to sustain it over a period of time.
Strategic Management Tools Used in Case Study Solution
The GreenWood Resources: A Global Sustainable Venture in the Making case study solution requires the MBA, EMBA, executive, professional to have a deep understanding of various strategic management tools such as SWOT Analysis, PESTEL Analysis / PEST Analysis / STEP Analysis, Porter Five Forces Analysis, Go To Market Strategy, BCG Matrix Analysis, Porter Value Chain Analysis, Ansoff Matrix Analysis, VRIO / VRIN and Marketing Mix Analysis.
Texas Business School Approach to Global Business Solutions
In the Texas Business School, GreenWood Resources: A Global Sustainable Venture in the Making case study solution – following strategic tools are used - SWOT Analysis, PESTEL Analysis / PEST Analysis / STEP Analysis, Porter Five Forces Analysis, Go To Market Strategy, BCG Matrix Analysis, Porter Value Chain Analysis, Ansoff Matrix Analysis, VRIO / VRIN and Marketing Mix Analysis.
We have additionally used the concept of supply chain management and leadership framework to build a comprehensive case study solution for the case – GreenWood Resources: A Global Sustainable Venture in the Making
Step 1 – Problem Identification of GreenWood Resources: A Global Sustainable Venture in the Making - Harvard Business School Case Study
The first step to solve HBR GreenWood Resources: A Global Sustainable Venture in the Making case study solution is to identify the problem present in the case. The problem statement of the case is provided in the beginning of the case where the protagonist is contemplating various options in the face of numerous challenges that Greenwood Jeff is facing right now. Even though the problem statement is essentially – “Global Business” challenge but it has impacted by others factors such as communication in the organization, uncertainty in the external environment, leadership in Greenwood Jeff, style of leadership and organization structure, marketing and sales, organizational behavior, strategy, internal politics, stakeholders priorities and more.
Step 2 – External Environment Analysis
Texas Business School approach of case study analysis – Conclusion, Reasons, Evidences - provides a framework to analyze every HBR case study. It requires conducting robust external environmental analysis to decipher evidences for the reasons presented in the GreenWood Resources: A Global Sustainable Venture in the Making.
The external environment analysis of GreenWood Resources: A Global Sustainable Venture in the Making will ensure that we are keeping a tab on the macro-environment factors that are directly and indirectly impacting the business of the firm.
What is PESTEL Analysis? Briefly Explained
PESTEL stands for political, economic, social, technological, environmental and legal factors that impact the external environment of firm in GreenWood Resources: A Global Sustainable Venture in the Making case study. PESTEL analysis of " GreenWood Resources: A Global Sustainable Venture in the Making" can help us understand why the organization is performing badly, what are the factors in the external environment that are impacting the performance of the organization, and how the organization can either manage or mitigate the impact of these external factors.
How to do PESTEL / PEST / STEP Analysis? What are the components of PESTEL Analysis?
As mentioned above PESTEL Analysis has six elements – political, economic, social, technological, environmental, and legal. All the six elements are explained in context with GreenWood Resources: A Global Sustainable Venture in the Making macro-environment and how it impacts the businesses of the firm.
How to do PESTEL Analysis for GreenWood Resources: A Global Sustainable Venture in the Making
To do comprehensive PESTEL analysis of case study – GreenWood Resources: A Global Sustainable Venture in the Making , we have researched numerous components under the six factors of PESTEL analysis.
Political Factors that Impact GreenWood Resources: A Global Sustainable Venture in the Making
Political factors impact seven key decision making areas – economic environment, socio-cultural environment, rate of innovation & investment in research & development, environmental laws, legal requirements, and acceptance of new technologies.
Policy Making Impact on GreenWood Resources: A Global Sustainable Venture in the Making
Government policies have significant impact on the business environment of any country. The firm in “ GreenWood Resources: A Global Sustainable Venture in the Making ” needs to navigate these policy decisions to create either an edge for itself or reduce the negative impact of the policy as far as possible.
Data safety laws – The countries in which Greenwood Jeff is operating, firms are required to store customer data within the premises of the country. Greenwood Jeff needs to restructure its IT policies to accommodate these changes. In the EU countries, firms are required to make special provision for privacy issues and other laws.
Competition Regulations – Numerous countries have strong competition laws both regarding the monopoly conditions and day to day fair business practices. GreenWood Resources: A Global Sustainable Venture in the Making has numerous instances where the competition regulations aspects can be scrutinized.
Import restrictions on products – Before entering the new market, Greenwood Jeff in case study GreenWood Resources: A Global Sustainable Venture in the Making" should look into the import restrictions that may be present in the prospective market.
Export restrictions on products – Apart from direct product export restrictions in field of technology and agriculture, a number of countries also have capital controls. Greenwood Jeff in case study “ GreenWood Resources: A Global Sustainable Venture in the Making ” should look into these export restrictions policies.
Foreign Direct Investment Policies – Government policies favors local companies over international policies, Greenwood Jeff in case study “ GreenWood Resources: A Global Sustainable Venture in the Making ” should understand in minute details regarding the Foreign Direct Investment policies of the prospective market.
Taxation & Regulation Impact on GreenWood Resources: A Global Sustainable Venture in the Making
Corporate Taxes – The rate of taxes is often used by governments to lure foreign direct investments or increase domestic investment in a certain sector. Corporate taxation can be divided into two categories – taxes on profits and taxes on operations. Taxes on profits number is important for companies that already have a sustainable business model, while taxes on operations is far more significant for companies that are looking to set up new plants or operations.
Tariffs – Chekout how much tariffs the firm needs to pay in the “ GreenWood Resources: A Global Sustainable Venture in the Making ” case study. The level of tariffs will determine the viability of the business model that the firm is contemplating. If the tariffs are high then it will be extremely difficult to compete with the local competitors. But if the tariffs are between 5-10% then Greenwood Jeff can compete against other competitors.
Government Scheme & Subsidies Impact on GreenWood Resources: A Global Sustainable Venture in the Making
Research and Development Subsidies and Policies – Governments often provide tax breaks and other incentives for companies to innovate in various sectors of priority. Managers at GreenWood Resources: A Global Sustainable Venture in the Making case study have to assess whether their business can benefit from such government assistance and subsidies.
Consumer protection – Different countries have different consumer protection laws. Managers need to clarify not only the consumer protection laws in advance but also legal implications if the firm fails to meet any of them.
Political System & Stability, and its Impact on GreenWood Resources: A Global Sustainable Venture in the Making
Political System and Its Implications – Different political systems have different approach to free market and entrepreneurship. Managers need to assess these factors even before entering the market.
Freedom of Press is critical for fair trade and transparency. Countries where freedom of press is not prevalent there are high chances of both political and commercial corruption.
Corruption level – Greenwood Jeff needs to assess the level of corruptions both at the official level and at the market level, even before entering a new market. To tackle the menace of corruption – a firm should have a clear SOP that provides managers at each level what to do when they encounter instances of either systematic corruption or bureaucrats looking to take bribes from the firm.
Independence of judiciary – It is critical for fair business practices. If a country doesn’t have independent judiciary then there is no point entry into such a country for business.
Government attitude towards trade unions – Different political systems and government have different attitude towards trade unions and collective bargaining. The firm needs to assess – its comfort dealing with the unions and regulations regarding unions in a given market or industry. If both are on the same page then it makes sense to enter, otherwise it doesn’t.
Economic Factors that Impact GreenWood Resources: A Global Sustainable Venture in the Making
Social Factors that Impact GreenWood Resources: A Global Sustainable Venture in the Making
Technological Factors that Impact GreenWood Resources: A Global Sustainable Venture in the Making
Environmental Factors that Impact GreenWood Resources: A Global Sustainable Venture in the Making
Legal Factors that Impact GreenWood Resources: A Global Sustainable Venture in the Making
Step 3 – Industry Specific Analysis
What is Porter Five Forces Analysis
PESTEL stands for political, economic, social, technological, environmental and legal factors that impact the external environment of firm in GreenWood Resources: A Global Sustainable Venture in the Making case study. PESTEL analysis of " GreenWood Resources: A Global Sustainable Venture in the Making" can help us understand why the organization is performing badly, what are the factors in the external environment that are impacting the performance of the organization, and how the organization can either manage or mitigate the impact of these external factors.
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